MOHD ASRI, Nurul Fadzlin; SHA'RI, Sharil Nizam; YAACOB, Nor Azuwan; SERUJI, Zuraini; ABDUL GHANI, Rahman. Aplikasi 4P Dalam Pemasaran Buku Ilmiah Bahasa Melayu Oleh Penerbit Universiti Awam Terpilih: 4P Application in Marketing Malay Language Books by Selected Public University Publisher. The Journal of Social Analysis and Sustainability Studies (JSASS), [S. l.], v. 6, n. 1, p. 226–236, 2019. Disponível em: https://jsass.uis.edu.my/index.php/jsass/article/view/88. Acesso em: 3 sep. 2026.